For first-time hosts

Start an Airbnb business in London — with a plan you can trust.

A structured consulting programme for owners and landlords launching their first short-let: from working out if it's the right move to going live with a listing that performs.

What we cover

Is short-let right for you?

Honest review of your property, lease and mortgage situation, insurance considerations and borough context.

Setup & staging guidance

How to prepare the space so it photographs, sleeps and operates well — with practical shopping and finish guidance.

Listing & photography

Positioning, title, description, first-three photos and coordinating professional photography.

Pricing & launch

Opening pricing strategy, calendar readiness and a smooth launch across the platforms that matter.

Operations blueprint

Cleaning, linen, guest messaging and maintenance set up as repeatable systems.

Ongoing options

Move into fully managed service, or continue with periodic performance reviews.

Note on regulation

Cautious, general information — not legal advice.

Short-letting in London sits within planning, licensing, tax and lease frameworks that can be interpreted differently in different circumstances. We share what we know clearly and encourage you to take independent legal, planning and tax advice for your specific property before you commit.

Talk to us about your property

Book a consultation and we'll walk through your situation and a tailored proposal.